Community Management in Government—Craig Thomler’s Best Tips
Craig will be joining speakers covering a range of session topics at Swarmconf including:Â the key differences between social networks and communities, how to build a movement, scaling online community, what role gender and age plays in social media management, managing an â€˜always on’ job, the future of community management as a profession, and more.
These are Craig’s 5 best tips for community management in government.
- Consider carefully whether you should develop a new community or participate in existing ones. Why would people join your community? What are you giving them that they value that they don’t get elsewhere?
- Make the terms of engagement and moderation principles publicly available, simple and clear – and apply them diligently and fairly.
- Don’t assume your community will grow itself. Actively seed it with content and market it through other communities in a sensitive and respectful way.
- Trust the people in your community to do the right thing. If you don’t trust them, don’t expect them to want to participate.
- Be prepared to moderate, manage and participate in your community during evenings and weekends. Few people have time to participate through the working day.
Thanks Craig! Find out more about Swarm Conference.